Post-purchase upsell

Build on the successful conversion of a lead to a first-time buyer and drive towards that crucial second purchase, turning them into repeat customers.

Marketing specialist
GrowthOS level:
Shield tick icon

Automate your upsell strategy

Proactively engage customers based on their behavior.

Shield tick icon

Determine category and product affinity with autopilot

Create rules that will put users into segments depending on the products and categories viewed or purchased.

Shield tick icon

Continue optimizing

Track conversion analytics to keep optimizing your upsell messaging and offers

Shield tick icon

How it works

  • Install Intempt web tracker to start tracking events in your store
  • Connect Shopify to sync your order & customer data
  • Create affinity segments depending on your product and category distribution in your store (for example, the high-affinity segment for smart watches - viewed more than ten pages of smart watches products)
  • Create a journey to follow up with affinity-based product recommendations after the first customer’s purchase
  • View journey analytics and check your conversion goal -  if users enrolled in the journey made their following order

Features used

  • Journeys
  • Segments
  • Events
  • Reports

Metrics that move

  • Average order value (AOV)
  • Purchase frequency
  • Repeat purchase rate
  • Customer lifetime value

Explore other user cases

Left arrow icon small
Right arrow icon small

Get early access

Over 150 internet businesses are on our early access program. Join them, and after your trial period, receive $1000 in credits.

User interaction  with analytics Customer lifecycle value imageCircular graph