There is a massive explosion in small retailers and small SaaS companies. These are huge markets. And 3 big problems that create opportunity:
Increasing customer acquisition costs. The market is becoming increasingly saturated with companies using the same sales & marketing tactics. Last year alone, it was reported that the cost per click for digital ads rose by nearly 93%.
Declining customer retention rate. It costs 4-5 times more to acquire a new customer than to retain an existing one. 60% of customers never come back after their first conversion.
Data fragmentation across channels. Today, customers interact with brands through multiple websites, apps, social, email, text, chat, and support channels. Deduplicating identity across all these data points is a burden - you need to tackle multiple systems of record to get the full view of the customer. Data is locked up in different apps, making it difficult to target customers accurately. As a result, tactics that worked yesterday are no longer effective.
Intempt has taken a Customer Data Platform first approach to an all-in-one Liefecycle Marketing platform. Intempt has built a set of 6 tools, CDP, Insights, Journeys, Predict, Audiences, Experiments, and Consents, packaged for SMBs. We provide all 6 tools for a tiny sum of US$35/month with a 14-day free trial with no credit card required.
Our Growth OS solution helps brands grow their revenues by managing the explosion in new customer types, motivations and infidelity. We identify the customer across channels, predict the outcome most likely to occur for each customer and make it easy for the marketer to personalize, communicate and analyze their communication. Intempt can deliver hyper personalization at scale.
It’s easy to get started with Intempt because we integrate easily with your SaaS apps and the solution comes with an out-of-the-box workflow templates that accelerate onboarding.
If you work in marketing or sales, then Intempt is for you. I hope you’ll love it, and can’t wait for you to join our waitlist.
Start optimizing your customer lifecycle with Intempt