Blu AgentBrief It. Design It.
Ship It.
Campaign Designer takes your idea, your audience, and your tone — and turns them into production-ready creative across email, SMS, push, Slack, and more.
From idea to live creative in three moves
Brief it
Describe your campaign goal, audience, and tone in plain language. No creative brief templates to fill in, no brand guidelines to paste by hand.
Design it
Blu generates on-brand layouts using your Brand Kit — colors, fonts, tone, and approved terminology applied automatically, not as an afterthought.
Ship it
Review quality-scored output, edit if needed, and publish directly into a journey, experience, or channel.
One designer across every channel you use
Stop switching tools for each format. Campaign Designer handles every output from a single brief.
Email
Full email layouts with headers, body copy, and CTAs built to your exact brand specs and optimized for deliverability.
SMS & push
Short-form creative that matches your tone guide, at the right length, for the right channel. No separate copywriter required.
Pages, Slack, and JSON
Landing pages, Slack messages, and structured JSON outputs for any channel your stack requires.
Every output starts on-brand, by default
No more off-brand one-offs or post-send corrections. Brand Kit enforces your rules in every creative Campaign Designer produces.
Colors and fonts, applied automatically
Campaign Designer pulls your visual identity from Brand Kit so every layout is on-brand without manual setup or template hunting.
Tone and vocabulary, always enforced
Your preferred language and blocked words apply to every piece of copy Blu generates. No surprises in the review queue.
Consistent at any volume
Whether you’re building one email or a full multi-channel launch, every output looks and sounds the same.
Quality-scored output you can trust before you send
Don't guess whether your creative will perform. Get a score and specific improvement flags before you publish.
Quality scoring
Every piece of creative is scored on clarity, relevance, brand alignment, and engagement potential before you approve it.
Suggested improvements
Blu flags weak subject lines, off-brand phrasing, or layout issues and surfaces specific edits — not just a generic ‘this could be better.’
One-click publishing
Approved creative goes straight into a journey, experience, or campaign. Your workflow ends at review, not at export.