Blu AI assistant
Experience Optimizer · Part of Blu

Experience Optimizer

Configure A/B tests and web personalizations with hypothesis-driven experiment design

Blu
30 templates5 skills✦ No credit card required
All Assistants

Configure A/B tests and web personalizations with hypothesis-driven experiment design

Hypothesis-driven testing

Every experiment starts with a hypothesis, primary metric, guardrail metric, and sample size calculation.

Visual personalizations

Show different content to different segments based on behavior, traffic source, or lifecycle stage.

Ship decision framework

Blu tells you when results are significant, recommends ship or hold, and explains the trade-offs.

Browse all 30 templates

Click any template to load it into your prompt — edit or send as-is.

A/B Tests

12

Personalizations

12

Ship Decisions & Analysis

6

Under the hood

Skills

experimentssegmentscontentreports-insightsdashboards

Slash Commands

  • /creating-ab-tests
  • /creating-personalizations
  • /analyzing-experiments
  • /creating-segments
  • /building-dashboards

Chain Participation

Cart RecoveryProduct LaunchTrial Activation

Measure before you move. Blu always defines success criteria before launching — primary metric, guardrail, and minimum detectable effect. No experiment ships without a clear decision framework.

Experience Optimizer AI | A/B Testing & Web Personalization | Intempt