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GrowthOS for Lifecycle Marketers

GrowthOS helps identify key user moments, build journeys that drive action, and personalize every stage from onboarding to expansion.

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GrowthOS for Lifecycle Marketers

No more guessing where users are in their lifecycle. GrowthOS uses predictive models and agent-driven segmentation to classify users and score intent.

Predictive models and segmentation

Goal event predictions

Predict the likelihood of completing key actions like feature activation, or purchase.

Lifecycle agent segmentation

Auto-classify users into Champion, Promising, At Risk, and more based on live behavior.

Continuously updated scores

Intent and stage predictions update with every new action or touchpoint.

Launch campaigns by stage

Trigger messaging based on lifecycle position or behavior trends. Personalize outreach by stage, add conditions, and adapt flow logic on the fly.

Launch campaigns by stage

Multi-channel journeys

Use email, push, SMS, or push notifications all in one journey.

Branching + delay logic

Add true/false paths, re-score logic, or time-based retries to keep users engaged.

Attribute + CRM updates

Update user attributes, sync stages to CRM, and assign internal follow-up tasks mid-journey.

Measure lifecycle impact across touchpoints

Tie campaigns to goal completions, conversion lift, and downstream retention. See exactly how each journey moves users forward.

Measure lifecycle impact across touchpoints

Journey analytics

Track completions, replies, and drop-off at each step.

Goal-level reporting

Monitor how journeys affect onboarding, upgrades, reactivations, and more.

Experience + journey attribution

View combined impact across site personalization and messaging workflows.

Unlock advanced growth tactics

Dive into a curated directory of use cases tailored to your industry. Filter by product, industry and use case to discover advanced tactics that drive growth with GrowthOS.

Frequently Asked Questions

It uses predictive models and agent-driven segmentation based on live behavior. Users get auto-classified into stages like Champion, Promising, At Risk, and more, no manual tagging or guesswork required.

They estimate the likelihood that a user will complete key actions, like feature activation or purchase. So instead of waiting to see what happens, you can target users based on how likely they are to convert (or churn).

Continuously. Every new action or touchpoint updates the predictions. You're not working off yesterday's data. Scores reflect what users are doing right now.

Yes. You can launch journeys based on lifecycle position (Champion, At Risk, etc.) or behavior trends over time. It's not just "user clicked X"—it's "user is showing signs of disengagement."

Yes. Experience and journey attribution shows the combined impact across site personalization and messaging workflows. You're not measuring them in silos; you see how they contribute to the same outcomes.

Email, SMS, push notifications, all in one journey. You don't need to build separate campaigns for each channel. One flow can use whatever channel makes sense at each step.

Ready to transform your lifecycle marketing?

Start building intelligent journeys that drive action at every stage.