Blu Super Agent
Journey Builder
Multi-channel automated flows with contextual triggers, liquid personalization, and goal tracking
What it handles
Event-triggered flows
Build journeys triggered by any event — signup, purchase, abandonment, inactivity — with branching logic.
Multi-channel steps
Combine email, SMS, push, in-app, and webhook steps in a single flow with wait conditions and filters.
Goal tracking
Every journey has a goal event so you can measure conversion and optimize step-by-step.
How it works
Describe the trigger and goal
Tell Blu what starts the journey and what success looks like. Abandoned cart, trial signup, 60 days inactive — any event.
Blu builds the full flow
Steps, delays, branches, channel selection, and content — generated in a single turn, ready to review.
Content is written into every step
Email copy, SMS text, and push notifications — each formatted for its channel with Liquid personalization.
Goal event tracks conversion
Every journey has a success metric. Blu reports step-by-step conversion so you know exactly what to optimize.
10 skills. From first touch to loyal customer.
B2B Nurture & Deal Acceleration
Score leads, segment by readiness, route hot leads to sales, nurture the rest.
Browse Abandonment
Target visitors who viewed products but didn't add to cart — earlier funnel stage than cart recovery, softer messaging with recommendations.
Cart Recovery
Build a complete cart abandonment recovery system — segment, journey, content, A/B test, dashboard, alert, and performance readout.
Churn Prevention
Build early warning system — score churn risk, alert CSMs for high-risk, auto-engage medium-risk, measure impact on retention.
Event-Triggered Alerts
Notify customers when products are back in stock, prices drop, or for birthday/anniversary milestones. Highest purchase intent flows.
Post-Purchase Nurture
Build the post-purchase sequence that turns one-time buyers into repeat customers — thank you, review, brand education.
Replenishment & Cross-Sell
Automate reorder reminders for consumable products, cross-sell complementary items, and drive referrals from satisfied customers.
Trial-to-Paid Activation
Build the scoring → segmentation → onboarding → measurement system that converts trial users to paying customers.
Welcome Series
Build the first-touch email sequence for new subscribers — the #1 revenue-generating automated flow.
Win-Back & Re-Engagement
Identify lapsed users at increasing severity tiers and run progressive re-engagement.
Every skill produces real platform configs not suggestions.
Journey flows
Multi-step, branched, timed
Segments
Dynamic, scored, tiered
Email and SMS
All formats, Liquid personalized
Dashboards
KPI, funnel, retention, pipeline
Workflows
Routing, alerts, automation
Reports
Funnels, cohorts, paths, win/loss
Goal tracking
Conversion by step, by journey
9 specialists.
One growth team.
Purpose-built agents that share one context layer — no data lost between tools.
Stop stitching flows together. Build complete journeys in one prompt.
Blu reads your event stream and delivers the answer.