AI segments that score, qualify, and update themselves.
Intempt builds every segment on six AI attributes. RFM, likelihood, ICP fit, derived metrics, profile enrichment, and next best product. Every score recalculates in real time as behavior changes.
4.5on G2
Six AI attributes. Every customer scored automatically.
The attributes that power every segment.
Groups every customer into Champions, Loyal, At-Risk, Hibernating, and Lost based on recency, frequency, and purchase value — updated live from every transaction.
Scores every customer on the probability of any outcome you define: churn, conversion, upgrade, or reactivation.
Measures how closely each customer matches your ICP using behavioral signals and firmographic data.
Defines any custom derived metric from your event data — total spend in 90 days, average session length, or any formula you need.
Automatically enriches every customer profile with external firmographic and company data using AI.
Recommends the most relevant product for each customer based on their behavioral history and purchase patterns — updated in real time.
Segments that update as behavior changes. No stale lists.
Build audiences on live behavioral events and AI scores — membership updates automatically the moment behavior changes, with no manual refresh and no stale list.
- Segments built on live events, AI scores, and custom properties in any combination
- Spans anonymous and known users, from first session through conversion and beyond
- Any AI attribute threshold triggers a segment move automatically
Every customer scored on six dimensions. All automatically.
RFM tells you where customers stand today. Likelihood tells you where they are heading. Qualify tells you how well they fit. Together, they give you context that a basic demographic segment never could.
- All six AI attributes calculate automatically from live event data — no model training required
- Scores recalculate in real time from every new transaction, session, or engagement event
- Segments built on any attribute move customers between groups automatically as scores shift
From segment to action in one step. One click away.
Every segment connects directly to journeys, personalization, and sales workflows. When a customer crosses an At-Risk threshold, the right journey triggers automatically with no manual handoff.
- Launch a journey for any segment directly from the segmentation view
- Sync segments to HubSpot or Salesforce for CRM-triggered sales workflows
- Personalize on-site experiences for any segment without leaving the platform
Ask Blu which segment needs attention now.
Instead of reviewing segment sizes manually every week, ask Blu which segment changed the most and what is driving it.
"Which customer segment has the highest churn risk right now?"
"Find users who crossed the At-Risk RFM threshold this week."
"Show me customers with a high Likelihood score for the Pro upgrade."
"Which segment should I focus retention spend on this week?"
Blu is not a search bar. It is an analyst who already knows every segment and every score.
From customer behavior to live segments, automatically.
Connect your data and AI attributes start calculating.
Connect your product and billing sources. Intempt begins calculating RFM, Likelihood, Qualify, and Next Best Product scores immediately from your live event data — no setup required before your first segments are useful.
Build segments on any AI attribute or behavioral event.
Open the segment builder, set your conditions — a single attribute threshold, a score combination, or a behavioral sequence — and your first audience is live in real time with no SQL required.
Segments trigger journeys and workflows automatically.
When a customer's score shifts and they move into a new segment, the right journey, personalization rule, or sales workflow triggers automatically with no polling delay and no manual rebuild.
Connect every trusted source.
Plug into the tools your team already runs on.
%201.svg){kind=logo}
%201.svg){kind=small}
Certified & Compliant
Your customer data stays yours, and stays secure.
The teams that made the switch
“We were losing visitors before they signed up. Intempt's personalized experiences changed that - we started meeting people where they were instead of guessing. Once they're in, Intempt's automated email takes over and keeps the relationship moving. Acquisition and retention finally feel like one connected motion instead of two separate problems.”
Jim Stromberg, CEO
StockInvest
Case Study
StockInvest needed to turn anonymous traffic into registered users before any retention strategy could work. With Intempt's Experiences, they personalized the anonymous visitor flow, surfacing the right content and CTAs to boost signup conversion. Once users signed up, automated Journeys nurtured them through onboarding and deeper engagement, steadily increasing lifetime value.
FAQ
Frequently asked questions
Everything you need to know about Intempt Segmentation.
AI customer segmentation groups customers using behavioral signals and predictive scores rather than manually defined rules. Intempt calculates six AI attributes — RFM, Likelihood, Qualify, Calculate, Research, and Next Best Product — for every customer profile automatically, and segments update in real time as those scores change.
Every customer scored. Every segment live.
Connect your data source and your first AI segments are calculating before your next campaign. Scores update in real time from every new event automatically.