Slack alerts will ensure that your team takes swift action to minimize the churn of at-risk customers.
1. Add a segment trigger
The trigger needs to consider drops in product usage and churn risk. For example - users that have not signed up for a product for more than a week.
2. Prepare email template
Send an automated email to check in with the customer.
3. Add delay control
Wait for 7 days and check if the customer is still inactive (condition “Is in segment)
4. Place a condition check
If the customer is still on a high churn risk - send a notification to the Slack channel so a team member can reach out to the customer.
5. Continue with email nurture
If the customer left the high-risk segment, continue sending the email nurture to ensure that the user remains engaged with the product.
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