Sticky feature adoption
Decrease users’ time-to-value and increase activation rates with the ability to build campaigns aligned with key milestones in your product — like setting up a high-value feature or adding a teammate to an account. Ensure that the user reaches the threshold of high feature stickiness.
Growth OS level:
Drive deeper engagement for new or underused features
Target the most receptive users for efficient feature adoption
Personalize product experience
Personalize your app flows to show dynamic content to find new product flows and improve feature adoption.
Engage at the right moments
Configure the exact time windows you want your customers to be engaged with.
How it works
- Install Intempt web tracker to start tracking events in your app
- Connect Hubspot to syncyour historic CRM data
- Build a feature usage scoring model based on your app’s engagement framework.
- Divide the customers into tiered groups for each score dimension (low, medium, high)
- Create specific screens to show different progress statuses and connect them with experiments to trigger on your app based on the defined targeting criteria
- Create journeys with targeted messaging sequences based on the triggered feature thresholds.
- Measure productretention. Create reports to track user retention, then save them to a growthboard for regular reporting and analysis.
- Growth boards
Metrics that move
- Activation rate
- Time-to-adoption rate
- Feature adoption rate
- Time to value (TTV)
- Daily active users
- Weekly active users
- Monthly active users